Energy drink- an emerging category in the world of beverages

Soft drinks are beverages which are enormously popular amongst all age groups, especially teenagers and kids. A drink that typically contains carbonated water, a sweetener and a natural or artificial flavoring, has often been in huge demand and voraciously going viral for its content as well! Soft drinks are called ‘soft’ in contrast to hard drinks, as there is a presence of alcohol, but the content of alcohol, however, is less than 0.55 of the total volume. The availability of soft drinks is wide and their availability ranges from fast food restaurants to movie theatres. With 200 nations enjoying this sweet and sparkling soda, soft drink products and soft drink wholesale have surely marked its prominence in the world of beverages.

Soft drinks are further bifurcated into two categories. One can be the regular soft drinks universally consumed; the other can be energy drinks, which people consume for physical strength and fitness.

Energy drinks are non-alcoholic, often lightly carbonated beverages, designed to give the consumer a burst of energy. This is because of the additional number of ingredients which help in enhancing energy. Caffeine and carbohydrates are the most prolific ingredients in any energy drink.

Energy drinks have the following advantages-

• Quick pick up- Energy drinks like PowerAde and Boost from the soft drinks UK collection, are useful when you're training hard and need an extra boost for a tough session. They can either be used as an energy booster during a slow afternoon at the office, or after a long workout session at the gym. 
• Carbohydrate Content- As an athlete, or someone focused on increasing fitness levels and endurance, PowerAde, Boost and Redbull help in acquiring benefits from the carbohydrate content of energy drinks. Carbohydrates help in replenish energy, which leads to improved energy, and improve performance.
• Caffeine Kick- PowerAde acts as a powerful ergogenic aid in boosting performance. Endurance athletes will benefit most from caffeine intake present in drinks like Powerade and Boost, specifically in Redbull, which has heavy caffeine content.
• Enter the electrolytes- When one sweats, your body doesn't just lose water, it gets rid of electrolytes as well. One can buy soft drinks online to offer and avoid dehydration. Powehouse and Boost helps in replacing these electrolytes and improve performance.

The reason why energy drinks are popular for soft drink distributor to sell could be because of these advantages, but it's important you don't get to the stage where you become reliant on them. When used in the right context, one could consume energy drinks in moderation as part of a balanced diet.